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DTSTART;TZID=Europe/London:20260326T093000
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DTSTAMP:20260420T135120
CREATED:20260109T143806Z
LAST-MODIFIED:20260317T113419Z
UID:10000052-1774517400-1774629000@festivalmanagers.com
SUMMARY:Manchester Festival and Event Management Masterclass
DESCRIPTION:The internationally acclaimed Festival and Event Management Masterclass is making a first visit to Manchester.  This highly respected workshop is designed for those involved in planning\, managing\, or supporting festivals and events. Presented by Paul Gudgin\, former Director of the Edinburgh Fringe\, this Masterclass has been delivered in 26 countries worldwide\, attracting thousands of delegates. It has received outstanding feedback\, with participants praising the valuable industry insight\, fresh creative ideas\, and—above all—the inspiration they gained from the course. \nThe cost of the Masterclass is £275 if booked by 16 March or £350 if purchased after 16 March.  The cost will be reduced to £220 if more than one person from your organisation attends \nWho Attends?\nOne of the strengths of the Masterclass is the really broad range of participants it attracts. Here is just a small selection of the 2\,000+ organizations who have attended the Masterclass \nMusic Festivals: L’Off Festival de Jazz de Montréal\, Sweden Rock\, Savonlinna Opera Festival\, Dublin City Soul Festival\, Uppsala Guitar Festival \nFilm Festivals and organizations: Banff Mountain Film Festival\, Film Stockholm\, Rotterdam International Film Festival\, Film Training Manitoba \nTourism and Placemaking: Tourism Calgary\, Estonian Tourist Board\, Regina Downtown\, Events Tasmania\, Göteborg & Co\, Almere City Marketing \nMunicipalities: City of Edmonton\, Stad Brugge\, Provincie Overijssel\, City of Espoo\, Alpine Shire Council\, Belfast City Council\, Adelaide Hills Council \nDance and Theatre Festivals:  Bard on the Beach\, Oslo International Dance Festival\, Warsaw Salsa Festival\, Oulu Dance Centre\, Cafe Theater Festival \nBook Festivals: Quebec Writers Federation\, LitFest Alberta\, Oslo Litteraturhuset\, Sask Book Awards\, Dubai\, Emirates Festival of Literature \nFamily Events: Horsens Children’s Theatre Festival\, BUFF Malmö Film Festival\, Surrey International Children’s Festival \nFood and Drink Events: Vancouver International Wine Festival\, Taste of Antwerp\, Bendigo Food Truck Festival\,  Taste of Tasmania \nMuseums and Galleries: Estonian National Museum\, Art Gallery of Burlington\, South Australian Museum\, \nVenues and Cultural centres: Banff Centre\, Harbourfront Centre Toronto\, Arts House – Singapore\, Jersey Arts Centre\, Venues Canberra \nOther participants: Copenhagan Photography Festival\, Calgary Stampede\, Stockholm Pride\, Dutch Design Week\, Kaunus European Capital of Culture 2022\, Adelaide Fringe\, Geelong Regional Libraries\, Just For Laughs\, Arts Council Malta\, Sing Ireland\, University of Antwerp\, Utrechts Museumkwartier \nA more comprehensive list of organisations who have attended is available at www.festivalmanagers.com \nWhat You’ll Gain \nExpert knowledge from a renown festival and event expert\nPractical strategies to improve your event’s success\nInspiration to innovate and grow\nConnections with like-minded professionals \nThe fee includes 2 days tuition\, tea and coffee breaks plus lunch on both days and access to post course online resources. \nDay 1 \nDeveloping Great Festivals and Events\nThis session draws inspiration from successful festivals\, events and destinations\, looking at what we can learn from their approach\, models and creative programming. It also looks forward to consider how AI can help develop festivals and events \nPeople and Partnerships\nLooks at how effective festival organisations manage their teams and staff\, their relationships with stakeholders and collaborations with partners. \nProgramming\nThe key to the success of any festival is the strength and imagination of the programme. This session explores a number of successful programming strategies. \nSponsorship and Fundraising\nThis session considers how best to approach sponsors and explores other ways to generate valuable income. \nFestivals\, Tourism and Placemaking\nThis session considers the relationship between festivals\, their towns and cities and explores how they can play a crucial role in raising the profile of a destination. \nDay 2 \nFestival Marketing\nThis session examines a number of successful marketing approaches adopted by leading festivals \nVenues and Festival Infrastructure\nThis session considers how to make the most of the venues available to your festival and developing the infrastructure required to run events successfully. The session also looks at how events can work towards making themselves more sustainable. \nWorking with the Media\nEvery festival needs a good relationship with the media and this session considers how best to achieve this aim. \nFestivals – Impact and Evaluation\nThis session considers how festivals should look to maximise and evaluate their impact economically\, socially and culturally. \nThe Masterclass is presented in English \nSecure Your Spot \nEarly Bird Price: £275 if booked before 16 March\nRegular Price: £350 if booked after 16 March\nGroup Discount: £220 per person for organizations sending more than one delegate \nWe can accept card payments or we can send you an invoice for payment by bank transfer or cheque. \nCancellation Policy \n10 days or more before the course start date –  Full refund will be given \n2 – 9 days before the course start date – 50% refund will be given \nLess than 2 days before the course start date – 25% refund will be given \nFEEDBACK \nThis is just a small selection of the exceptional feedback the Masterclass has received. \nThe course was a vitamin injection in how to manage a festival and also how to evolve it. In short: The ultimate crash course in festival management! City of Sodertalje \nYou`re sharing so much practical knowledge and brilliant examples\, I got one A-HA moment after another. LOTS of useful ideas (and energy!) to bring back home. Hilmarfestivalen\, Norway \nI can honestly say that for me this was a great experience to learn from a true industry professional and get insights from events that attract people from all over the world. Paul was surely interested in providing us with as much knowledge as possible\, the right amount of fun and plenty of inspiration to get us all going on with our projects. Film Cloud \nI had the most wonderful experience. It’s great to go to a course that gives you tangible and useful information that you can go away and implement yourself. I highly recommend this Masterclass! Feast Festival \nThe course was well planned and insightful. Paul has loads of experience\, is confident in himself\, yet informal and easy to talk with\, and great at involving the participants. I would recommend the course both for learning and motivational purposes.  Nordland Music Festival \nThe breadth of the course content was astounding\, and sprinkled with creative brainstorming sessions that had me coming away with tons of great ideas to apply to our Festival. Saskatoon Festival of Trees \nAmazing ideas to not only reinvent my events\, but also reinvent our town. Rural City of Wangaratta
URL:https://festivalmanagers.com/event/manchester-festival-and-event-management-masterclass/
LOCATION:Clayton Hotel Manchester City Centre\, 55 Portland St\, Manchester\, M1 3HP\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://festivalmanagers.com/wp-content/uploads/2026/01/Manchester-2-scaled.jpg
ORGANIZER;CN="Paul Gudgin Festival and Event Management":MAILTO:info@festivalmanagers.com
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